There has been an interesting release by Vodafone, especially considering they are .mobi backers :

"An innovation on the Vodafone network will take pages designed for the computer, compress them by up to ten times on average and turn them into mobile-friendly content, making them easy to read on over 150 handsets without losing any of the information, or the design"

This may not bode well for .mobi - why remember to do Site.mobi when Site.com will be ‘translated’? The proverbial man-in-the-street (or should that be teen-on-a-bus) mobile internet user will never know the difference, they will place ‘Ebay.com’ into their browser and Vodafone will chomp the page accordingly.

The BBC and Google have been using similar technology in the wild for a good few months now however this is the first time a .mobi backer has openly taken an opposing stance to the core idea of .mobi.

Source: http://www.vodafone.com/ppc/vodafone_mobile_internet.html . Yes that is the ‘mobile internet’ page on a .com linked to from the Vodafone.mobi page (media & investor section).

3 Responsed To This Post

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Justin P. said, June 26th, 2007 at 5:26 am

As a web and mobile developer, I do not want some “company” deciding how my website is going to be displayed to my users. I want to be in control of that, so I make a fast, simple, stripped-down version of my site in .mobi, and the full-fledged version on .com for my PC-users. It doesn’t get simpler than that. I don’t think I’m the only one…

mygif
admin said, July 14th, 2007 at 1:06 pm

It could be argued ’some company’ ie. Mobi are deciding what a ‘mobile site’ should be.

Code in valid HTML / CSS etc - very straighforward and simple :)

mygif_alt
» More Future Problems for .mobi Domain Blog: said, July 26th, 2007 at 1:13 pm

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